About

Built by operators, not tourists.

Most agencies have never had to make payroll off a phone that didn't ring. We have. Telecom, pro sports, global tech, defense, mining, restaurants, finance and nine years running a home-service company. That résumé is the reason our work is built the way it is.

Founder

Ted Bullard

A thought leader, change agent and creative force with a track record of world-class firsts, from telecom and pro sports to global tech. Nine years running a home-service company of his own. Ted has sat on both sides of the table this business serves.

He started in telecom, building a national wireless company that resold every major carrier through 150+ locations in 23 states and sold accessories worldwide. As a sports-marketing partner and agent he worked with NASCAR drivers, UFC fighters, Grammy winners and Emmy-winning production studios, sold $14M a year in NASCAR sponsorships and brokered the largest athlete deal in Reebok's history at the time. He led global marketing for Topcoder at Wipro, then the world's third-largest IT company, becoming its account-based marketing expert for blockchain and crypto and growing platform revenue 580% in twelve months. He has consulted for health and fitness brands including Metabolic Living, and ran marketing and business development at Curvature, building a thirty-person team and an $82M pipeline while cutting agency spend to zero. In 2017 he founded Junk Raider and grew it from one truck to Charlotte's top-rated junk removal company, then built Raider Site Services alongside it. Every Bullish site is built the way he would want his own built, because for nine years it has been.

$100M+advertising managed

580%revenue growth in 12 months

#1 ratedin Charlotte, from one truck

Head of Client Growth

Josh Loock

A business strategist and serial entrepreneur with more than twenty years building, scaling and turning around companies on three continents. Across the businesses he has founded, co-founded or advised, Josh has helped create more than $600 million in enterprise value. He leads every Bullish client relationship from the first conversation through launch and beyond.

Josh holds a BCom in Strategic Supply Chain Management. He started in sales, setting up and scaling direct-sales offices across the United Kingdom for a U.S. firm, then built a career in manufacturing, sales and distribution. He founded and ran Premium Defence, a manufacturer of less-lethal systems supplied to governments in the United States, Singapore, Malaysia, Indonesia, South Africa and India, and the largest supplier to private security companies across Africa. He then founded ROBORO Industries, which ran exclusive production and global distribution for Byrna and Duke Pepperball, and sold it to Nasdaq-listed Byrna, returning 50 times the founding team's investment within a year.

Through his consulting firm, SIGMA Global Wealth, he has led turnarounds in mining and building materials, meat processing and retail, financial services, restaurants, chemical and pharmaceutical manufacturing, engineering, cattle feedlots, wellness and IoT remote monitoring, generating more than $200 million in value growth. He has launched brands like OXO Good Grips, WMF, Lodge, Schott Zwiesel, McCloskey and Tippmann across Africa. Now based in Lake Norman, he launched his own home-service company on a Bullish site, so he has been the client too.

$600M+enterprise value helped create

$200M+value growth from turnarounds

50×founder return on the Byrna exit

Track record

Moments we made happen.

Show, don’t tell has always been the job. A few of the world-class firsts, exits and turnarounds behind the people who build your work.

Reebok

The largest athlete deal in Reebok history.

Brokered for a single athlete, the biggest the brand had signed at the time.

Formula 1 to NASCAR

India’s F1 driver. NASCAR’s most popular.

Recruited Narain Karthikeyan, India’s first Formula 1 driver, to NASCAR. He won the Truck Series Most Popular Driver award that season.

Broadcast

Bigger in India than in America.

Formed a joint venture with NASCAR to co-own race broadcast rights in India and China. By the end of season one, India out-watched the United States.

Sponsorship

Brands that had never looked at NASCAR.

Brought in sponsors from India and Asia that had never considered the sport, including the Tata Group.

Global talent

From Asia’s GT grid to NASCAR.

Recruited Hong Kong’s Darryl O’Young from GT racing in Asia to compete in NASCAR.

A first

A CrossFit athlete on a Cup pit crew.

Recruited the first female CrossFit athlete to join the pit crew of an elite NASCAR Cup Series team.

Exit

A 50× return in one year.

Josh founded ROBORO Industries, ran production and global distribution for Byrna, and sold the company to Nasdaq-listed Byrna.

Global supply

Trusted by six governments.

Premium Defence supplied less-lethal systems to governments in the U.S., Singapore, Malaysia, Indonesia, South Africa and India.

Brand launches

Global brands, new continent.

Josh launched OXO Good Grips, WMF, Lodge, Schott Zwiesel, McCloskey and Tippmann across Africa.

Plus telecom built to 150+ stores in 23 states, global marketing at Wipro, $200M+ in value growth from turnarounds across more than ten industries, and nine years running a home-service company in Charlotte.

The background behind the work.

$100M+in advertising managed across Google, Meta and search over a decade

20 yearsmarketing professional and technology firms, from Fortune 500 to startup

#1 ratedhome-service company in Charlotte, built from a single truck and trailer

580%revenue growth in twelve months for a global technology platform

$1M to $0agency spend cut in a year while building an $82M pipeline

50+marketers, agencies and freelancers led at once

How we think about your website.

It has a job

Every page exists to move someone one step closer to calling. If it doesn't, it doesn't go on the site.

It has to be found

Google and AI search are how your next customer arrives. We build for both from the first line of code.

It has to be looked after

A site is a living thing. Ours come with someone whose job is to keep it earning.

See your homepage before you commit.

Tell us about the business. We'll come back with a design direction and a fixed price.

Book a call See pricing