Bullish
Real jobs. Real pay.Built for the trades
← All workBrand package · Software · trades marketplace
Skrappy
A hiring marketplace built for the trades. The brand had to feel like a tool on a work truck: tough, direct and proud of the people who do the work.
Logo systemColorTypeVoiceApplicationsSell sheet
The idea
Built for the trades.
Skrappy connects tradespeople and the businesses that hire them. The badge lockup borrows from patches and tool brands, so the app feels like gear the trades already trust, not another corporate job board.
Direct
Plain-spoken and straight to the point. No corporate fluff.
Skilled
Confident, not loud. The work speaks for itself.
Proud
Respect for the trades and the people who do them.
Logo system
One mark, every surface.
Primary · on lightReversed · on darkMark · app icon, avatar, stampColor
A palette that reads from the road.
Primary Blue#1B4FD8Key elements, highlights, calls to action
Accent Teal#2DD4A8Accent only. Success states and data
Dark Charcoal#0F1117Primary background. Depth and contrast
Neutral Gray#E5E7EBDividers and light surfaces
Type
Aa
Get hired this week.
Display · Barlow Condensed Black ItalicWorkers find gigs and keep 100% of their pay. Businesses post jobs and hire vetted crews, with payments held safely until the work is done.
Body · ManropeVoice
How Skrappy sounds.
We say
Get hired this week.
Not
Accelerate your career opportunities.
We say
Post a job in two minutes. Talk to a pro today.
Not
Leverage our platform to connect with qualified professionals.
We say
Licensed. Insured. Ready to work.
Not
Fully credentialed and compliant professionals prepared to deliver.
In the world
Built to be seen in the wild.
The system applied to the places customers actually meet the brand.
SkrappyBuilt for the trades.skrappy.io
Brand guide
The rules, written down.
Logo system, foundations, logo rules and voice: four pages that keep every screen, shirt and sticker consistent.
Sales collateral
The sell sheet for businesses that hire.
A launch one-pager for home-service businesses and contractors: what Skrappy is, how hiring works and why the crews on it are different.
For businesses that hireStaff up fast
Need a crew? Post it today.
Post a gig in minutes and hire vetted tradespeople with verified insurance, licenses and a portable Skrappy Score. Payment is held safely until the job is done.
Post a gig
Describe the job, set the pay, publish in minutes.
Vetted crews
Verified insurance, licenses and background checks.
Skrappy Score
A portable reputation built job by job.
Protected pay
Funds held in escrow until the work is done.
How it works
- 1Post the job
- 2Pick a vetted crew
- 3Approve the work, pay releases
100%workers keep their pay
Verifiedinsurance and licenses
Escrowevery payment protected
Post your first gigskrappy.io
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